THE CLIENT
Intuit Tax Online (recently rebranded to ProConnect Tax Online) was created so tax professionals could enjoy the freedom and independence of their profession by managing client documents and working on tax returns from anywhere, any time. As such it was used by over 10,000 tax firms in Tax Year 2015, and is the #1 cloud-based professional tax software.
THE CHALLENGE
Intuit wanted a video to be used online that would highlight the benefits of using the Intuit Tax Online mobile app in real life circumstances. They wanted to address benefits to both the tax professional and tax client in a simple and engaging way.
THE RESULT
We created a video example of a few simple transactions in a typical day of the tax professional. Icons highlight the key benefits and persona images capture the volley between tax pro and tax client while animated phone screens show the actual steps involved in the process. It’s brief. It’s engaging. It works. Prospects quickly understood the value.
CLICK HERE TO WATCH THE VIDEO and we’re sure you’ll see why.